Senior technology leadership
for tech startups.

I work with founders and engineering teams on the decisions that actually matter: what to build, how to build it, and who should build it.

Explore services Talk to Sam
Current work

What I'm working on

Fast, good, or cheap — pick two. Build only what truly matters and the trade-off mostly disappears.

Client work
CTO · Active

Responsum

The unified privacy and compliance platform. G2 High Performer across EMEA, saving teams up to 45% of their time. As CTO since 2023, I doubled the tech team from 6 to 12, tripled development speed, and cut overall costs by 30%. Secured VLAIO subsidies (Belgian government R&D funding), drove real upsell, and tackled churn through a focused push on quality and performance.

  • CTO
  • Product Strategy
  • Team Growth
  • Cost Optimisation
responsum.eu →
Responsum — unified privacy and compliance platform
Personal projects
Personal project · free to use

Cotime

An online space where friends and remote teams hang out and play games together, built in collaboration with Pieter Leon at Idea Imp. A playground for trying new AI techniques, experimenting with whatever technology seems interesting, and building things that are genuinely fun. No roadmap, no investors, no KPIs — just curiosity and good company.

  • Hobby Project
  • AI Experimentation
  • Free to Use
  • Collaboration
Visit Cotime →
Cotime — real-time collaborative activity platform
What I offer

Ways to work together

I've worked with startups at every stage. Here's how I tend to plug in.

CTO

Hands-on technical leadership, fractional or interim. I own the roadmap, grow the team, and make the calls that keep engineering moving in the right direction.

  • Architecture & system design
  • Engineering team setup & scaling
  • Investor & board communication
  • Roadmap ownership

Product Management

I help you figure out what to build next and why. Good product decisions come from understanding your users, your constraints, and what's actually worth your team's time.

  • Product strategy & vision
  • Roadmap prioritisation
  • User research & validation
  • Go-to-market alignment

Startup Advisory

Got a seed round and a scary to-do list? I can be the person you call before making the expensive mistakes. Tech strategy, hiring, fundraising prep. All of it.

  • Pre-seed / seed tech strategy
  • Build vs. buy decisions
  • Engineering culture & hiring plans
  • Fundraising technical narrative

Also active on

GrowthMentor

1:1 mentorship sessions for founders. Book a call directly.

View profile →
His depth of knowledge was immediately clear, and the advice he provided was both insightful and practical. What stood out most was how approachable Sam is — he listens intently, asks thoughtful questions, and explains his recommendations in a way that's easy to understand and apply. His combination of expertise, empathy, and clarity makes him someone I would wholeheartedly recommend to anyone seeking guidance.
JM

Joshua McMillan

Lead Talent Acquisition Partner · Symbols

Client · August 2025

He asked the right questions, gave actionable advice tailored to our venture stage, and helped clarify key next steps for growth. I left the session feeling more confident and focused. Highly recommend him to any founder looking for clear, expert guidance.
MA

Mushrafat Abdul-Rahman

GrowthMentor · Oct 2025

Sam was able to give me very deep insights in a very short amount of time. He speaks clearly from a place of genuine experience, doesn't sugarcoat and tells it like it is — exactly what I was looking for.
SV

Sam Van Herck

GrowthMentor · Dec 2025

Track record

15+ years building products & leading teams

Started writing code in 2007. Somewhere along the way I ended up running engineering teams, co-founding a startup, and helping founders get through the messy middle between idea and working product.

CTO & Co-founder · 2020 – 2023

Kosy

A virtual office where remote teams could hang out, work side by side, and actually enjoy spending time together. I co-founded Kosy and ran the technical side from day one: first prototype, early traction, fundraising, and shipping to customers. Acquired by Kumospace in 2023.

  • Co-founder
  • Technical Leadership
  • Fundraising
  • Acquired · Kumospace
Kosy — virtual space where remote teams work and hangout

Earlier experience

Nov 2018 – Jul 2020 Beeple · Antwerp

Head of Software Engineering

Led the engineering team at Beeple, a workforce-planning platform for flexible workers. Grew the team, got them shipping faster, and kept engineering close to the product.

Engineering LeadershipAWSSaaS
Jan 2016 – Nov 2018 Twikit · Antwerp

Head of Software Engineering

Started as a full stack engineer and ended up running the engineering team. Twikit built real-time 3D product customisation on the web, which was genuinely ahead of its time. Lots of interesting problems.

Engineering Leadership3D / WebGLCross-functional
Jun 2014 – Dec 2015 iChoosr · Antwerp

Full Stack Engineer

Full stack work on iChoosr's group-buying platform, serving users across Europe. Good place to learn the craft.

TypeScriptFull Stack

Bachelor in IT, Application Development

Karel de Grote-Hogeschool · 2007 – 2010

Sam Meurs
About

Sam Meurs

CTO · Product Manager · Startup Advisor

I've been writing code since the mid-2000s, worked my way through engineering leadership, co-founded a funded startup, and spent the last few years helping founders across Europe build products people actually want to use. I like hard problems and working with people who care.

Pucco is how I stay selective. I work with a small number of companies at a time so I can be genuinely useful, not just present. Based in Lommel, Belgium.

View full profile on LinkedIn →
Get in touch

Let's work together

No forms, no calendly gauntlet. Pick a channel and say hi. I respond.

LinkedIn

linkedin.com/in/sam-meurs

→

Email

sam​@​pucco​.be

→